Friday, February 24, 2017
by Kristina Salceanu
Denfield’s day at the Spring Fair with silverware
The 2017 Spring Fair took place from 5th – 9th February at the NEC in Birmingham, widely known to be the UK’s number one Home and Gift Show. I was lucky enough to be invited along by Arthur Price who were there for the 42nd time, having attended as an exhibitor every year since 1976 (that’s 16 years longer than I’ve been alive, but who’s counting?!).
The 2017 event was particularly exciting as I got the inside scoop on the official launch of the Sophie Conran Dune range, along with the preview of the brand new silverware ranges of Cascade and Despicable Me, both of which will be unveiled on the Arthur Price website very soon – watch this space!
The stand’s guests of honour included Laurence Llewelyn-Bowen, along with several Minions to celebrate the new Despicable Me range and Miss England to celebrate all things British! As you can imagine…I had rather a good day at the office.
As part of Team Denfield I was there to oversee the filming, editing and social media coverage as well as lending a helping hand along the way – I have to say wrangling those pesky Minions was a task in itself, as you can see!
It was incredibly exciting to be in the thick of things on the stand and I count myself very lucky to have a varied, fun, creative role within an agency with such great client relations… and, as you can see, we also got some really cracking content: