Wednesday, April 25, 2018
by Pamela Dixon
Is automotive the perfect retail foundation in advertising? We think so – and here's why...
Once upon a time – in 2001 to be exact – Denfield took its first steps as a small but mighty advertising agency, complete with three members of staff and a list of shiny new clients. Over 17 years on, and the large majority of these clients are still with us today! And strangely, they’re all in the automotive industry...
Right now in 2018, our 49-strong team creates exciting campaigns for large number of clients, around half of which are in the motor trade. We still consider ourselves as experts in all things automotive, with some of the country’s best automotive dealership groups in our midst and many of the world’s biggest brands, but we have grown beyond this specialism and are proud to have clients across all types of industries, from corporate and retail to sport and education!
Many of these fantastic brands have come to us as a direct result of our eclectic team, as if you combine all of the different interests from this creative bunch of people, they touch on nearly every area of our clients’ businesses – and this great mix of talented individuals in one dedicated team is what makes us so uniquely suited to creating exceptional campaigns for each and every client we work with.
Sustained growth over the years – including securing a significant selection of fantastic clients – has seen us gradually become a more diversified agency, and success has followed this hard work, commitment and investment. We’ve loved taking on new challenges and seeing how far we can go, with our efforts earning us some major awards!
Expanding our offering signalled a new era for Denfield and we pride ourselves on this adaptability, which has seen so many clients work in partnership with us for many years as a result of our offering evolving to suit their needs. This shows how we’re able to adapt to meet the requirements of our clients, never standing still and always staying ahead of the curve.
We now offer photography and videography, insights and analytics, social and PPC, events, web design and content as well as the usual top-notch artwork and copy you’d expect from an award-winning creative agency. Take a look at the case studies on our website to get a taste of how we thrive on diversity – we’re constantly on the hunt for new clients that will broaden our horizons even further!
We can’t wait to find out what the next 18 years have to offer, and how many new industries we’ll have got stuck into in that time, so if you think you could be part of that journey, we’d love to hear from you!